Among the web pages or websites that are ranked first few pages of search engine search results, the title tag of this web page or website usually contains search keywords. Therefore, on the other hand, to make your web page or website at the forefront of search results, the title tag of the web page (Title Tag) is very important.
How to write the title tag (Title Tag) of a web page to optimize it? The key points are as follows:
1. The effective length of the title tag of a web page is 64 bytes and 32 characters in Chinese. The growing part is of no use or disadvantage. Why is the title tag of a web page not good if it is too long?
2. Be sure to appear in the title tag on the keywords or keyword phrases. The position of keywords and keyword phrases is also related. Under the same conditions, search engines prioritize keywords and keyword phrases.
3. The website name (brand) can appear in the title tag, such as the "Baidu Know" and "Baidu Encyclopedia" brands that we all know. Every time we see this word, we click in because we know that they will give good answers and web page loading speed. However, before the website is branded, does it also need to add a website name to each web page title?
4. No matter how big or small a web page is, it is best to optimize and promote 3 keywords at most! Almost everyone is making a fool of this. I want to promote many keywords, what should I do? ——The answer is to create more directories and make more web pages related to new keywords.
5. It is very important to write the advertising slogan to the title tag of the web page. It is because of the advertising slogan that really attracts users to click in. For example: "Bidding ranking, a promotion method that truly pays for results", the keyword is "Bidding ranking", and the slogan "Promotion method that truly pays for results".
6. Examples of standardization of web page title tags:
- a. Choose a flower house for buying flowers. Professional and affordable. It is beyond your imagination (keyword "buy flowers")
- b. How to write the title tag of the web page (Title Tag) to optimize it? —— SEO 100,000 Why (the keyword is the title of the post)
The above is all the content of this article. I hope it will be helpful to everyone's study and I hope everyone will support me more.